“To help generate more sales, treat your customers as authorities and unpaid local marketing consultants. Ask their advice and opinions of your operation, such as how you might improve it to better meet their needs. Don't be afraid to reveal inside information, such as marketing ideas or recipes. The more they understand your business, the more they will respect what you are trying to do. Look for ways to show you are aware of them as individuals, not just customers.”
The American Massage Therapy Association represents more than 58,000 massage therapists in 27 countries, including almost 1600 in the state of North Carolina. AMTA works to establish massage therapy as integral to the maintenance of good health and complementary to other therapeutic processes; to advance the profession through continuing education, ethics and standards, certification, school accreditation, professional publications, legislative efforts, public education, and fostering the development of members.
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